Lean LaunchPad and Customer Discovery as a Form of Qualitative Research

Authors

Julia M. Williams, Rose-Hulman Institute of TechnologyFollow
Cory Hixson, Rowan University
E.L. Ingram
Rachel M. Ellestad, University of Tennessee

Document Type

Conference Proceeding

Publication Date

6-23-2018

DOI Number / ISBN

10.18260/1-2--30750

External Access URL

https://peer.asee.org/30750

Recommended Citation

Hixson, C., Ingram, E. L., McCord, R., & Williams, J. M. (2018). Lean LaunchPad and Customer Discovery as a Form of Qualitative Research [Conference presentation]. ASEE 2018 Annual Conference & Exposition, Salt Lake City, UT. https://peer.asee.org/30750